THE WORLD’S FINEST FLY RODS
AND THE PHILOSOPHY BEHIND THEM.
That’s our secret. When we develop a new fly rod series, we aren’t trying to figure out what will sell, we are simply pushing ourselves to come up with something better that we’d love to use. Our design process is based on creating rods that excel at performing in specific situations. We are fortunate to have friends who love engineering as much as we love fishing. That shared knowledge keeps us on the cutting edge of technology. Hundreds of rolled prototypes later, stress tests and late-night tweaks —the moment of truth comes with the cast. Once the “Winston feel” presents itself, we know we have a rod worthy of our logo and hand inscription.
WE MAKE RODS BECAUSE
WE LOVE TO FISH.
THE RIGHT WAY
IS THE ONLY WAY.
At Winston, we refuse to compromise and have a true passion for doing things the right way. Since 1929, we have made not only the most innovative fly rods, but the most beautiful. Pick up a Winston, and you’ll be holding a rod with a flawless finish, precisely aligned guides, a perfectly formed grip, and a reel seat made from the finest components. Fish with one, and you’ll experience superior performance, as well as the remarkable feel that comes from a rod that’s lightweight, balanced and smooth. We know that anglers have many fly rods to choose from, but when the goal is to own the finest, there can only be one.
No matter what the material, Winston rods set the bar for the category and then some. This is true for our remarkable and groundbreaking AIR 2 rods, which combine our proprietary SuperSilica lightweight resin system with Boron III material to provide unmatched performance for every fresh and saltwater angling situation. It is true for our classic Bamboo rods, which offer the kind of performance and craftsmanship that you’d expect from a company with 90+ years of cane experience. Boron, Bamboo and Graphite. Whichever type of fly rod you’re looking for, when it’s a Winston, it’s the finest rod you can own.